top of page
Blue Cromos
Jul 24, 20243 min read
"Smooth. And Smart. Why object?" said the Production Director.
Simply by letting Blue Cromos and their scanners into my factories, just providing some power and internet, I help protecting our brand.
9
Blue Cromos
Jul 17, 20243 min read
Fake Luxury
Handbags, scarves, watches and shoes are the associations most people seem to make spontaneously as soon as we bring up the topic of...
16
Blue Cromos
Jul 10, 20243 min read
Creating Technology That Does Good Feels Great
Working with a sense of purpose feels good, also when you do nerdy stuff. Like fighting counterfeiters and supporting sustainable design.
10
Blue Cromos
Jul 3, 20243 min read
One Amazon lost to counterfeiting each year.
Conservatively, counterfeiting costs the global economy an estimated USD 500 billion annually, according to UL Standards & Engagement....
19
Blue Cromos
Jun 26, 20242 min read
How will you provide the information required by the EU deforestation directive? We have a future-proofing suggestion.
Hey retailers and agents in the forestry industry, are you ready yet for the deforestation directive? At the end of this year, all major...
7
Blue Cromos
Jun 19, 20242 min read
The path to compatibility with Digital Product Passports
In just a few years, the European Union will start requiring products sold in the Union to be accompanied by Digital Product Passports...
16
Blue Cromos
Jun 12, 20241 min read
Spain seizes 11 tons of fake Champions League and Euro soccer tops
Have you bought your official jersey for the men's EURO2024 championship? Are you sure? Sure that it really IS the official jersey? The...
7
Blue Cromos
Jun 5, 20243 min read
DPP:s two forgotten aspects: Authenticity and ripple effects through the supply chain
As we delve into the space of digital product passports (DPP), we increasingly realise that there are two aspects that seem to be...
9
Blue Cromos
May 29, 20241 min read
5 easy steps to protect your brand with product authentication.
Product authentication should be easy to do (although the technology behind is pretty advanced). That's why we've worked hard on making...
12
Blue Cromos
May 22, 20242 min read
Boosting the value of DPP with product authentication
Making it easier to make responsible purchasing decisions sounds like a good idea, doesn't it? For consumers and professional purchasing...
11
Blue Cromos
May 15, 20241 min read
Do you want to protect your carefully crafted brand from getting degraded into a commodity?
Counterfeiters don't only erode your profits, your reputation and create hazards from manufacturing to recycling. If left unchallenged,...
22
Blue Cromos
May 8, 20242 min read
Two CEO's on two very different approaches to recalls - from the same cause.
Madam, you have a phone call from the CEO of our competitor , the Exec. Assistant said when the CEO answered her phone. Can I put him...
13
Blue Cromos
May 1, 20242 min read
Impressions from Hannover Messe
Last week, Blue Cromos attended the huge, industrial Hannover Messe. This year we doubled the number of employees bringing their...
28
Blue Cromos
Apr 24, 20243 min read
Controlling Quality Instead of Just Inspecting It
Roy and Rodger wound down after the game. They had played each week since college. Both had since landed jobs as responsible for...
27
Blue Cromos
Apr 17, 20242 min read
Is your marketing budget like a leaking bucket?
You invest in product development, branding, and marketing.....and the counterfeiters reap your benefits, not only your profits? Let's...
8
Blue Cromos
Apr 10, 20242 min read
Turning a recall into something positive through component identification
Do you dread having to do a product recall? We bet you're not alone. How about turning a recall into something positive, instead?...
11
Blue Cromos
Apr 3, 20242 min read
DON'T MESS WITH MY PRODUCTION LINE!!!
If you're in production, you recognise the feeling, don't you? The last thing you want is someone messing up your carefully designed and...
18
Blue Cromos
Mar 20, 20242 min read
Did you make a bargain at the outlet? Really?
Or were you tricked into buying counterfeit crap? The old saying "If it seems too good to be true, it probably is" has been proven...
16
Blue Cromos
Mar 13, 20242 min read
"What have you changed in production?" asked the Sales Director
"What have you changed in production?" the Sales Director asked the Production Director in a break during the get-together of the...
28
Blue Cromos
Mar 6, 20243 min read
Ahead of the game at GS1 Global Forum
Late February, we presented at GS1 Global Forum in Brussels, which we're tempted to call "The equivalent for global standardisation of...
38
bottom of page