The answer to the headline is: You get a reliable digital data supply chain, ready for digital product passports! Two paths of...

Listening or reading about brand protection can easily be confusing. Many claim to do brand protection. Few offer anything similar to...

Are you in Brand Protection? Struggling to get stakeholders to try isAuthentic Product Authentication to fight counterfeiting? If so, we...

Lauren and Harvey bumped into each other in the hotel lobby. First time in ages that they saw each other, apart from on LinkedIn, that...

So was I, but not anymore answered the CEO. The Chairman was startled. But our competitors have seen their stock values plummeting due to...

Digital product passports promises to be the biggest change we've seen for decades to how products get sold in the European Union. We...

In our everyday life, most of us aren't bothered with distinguishing between different types of fakes. But when fighting them, it becomes...

Our work at Blue Cromos is about preventing unintentional purchasing of counterfeit products. In other words, helping people who want to...

Image credits: Stu and Sarah: nortonrsx on iStock Background: Thatphichai Yodsri on iStock

How do you boost the value of your products? To differentiate from the competition and to justify higher prices and margins. 🔵 Do you...

Unplanned stops in production aren't just annoying. Depending on your industry they can be expensive too. Ranging from annoyingly...

YAY! The Swedish Public Innovation Agency – Vinnova – recognises the potential of our work to build a commercial infrastructure to manage...

Saying that high, reliable quality usually is a key to being able to charge premium prices probably goes fairly undisputed. But what...

While the approaching implementation of digital product passports by the European Union may make some squirm about obtaining and...

Are you a brand protection officer who has seen the light regarding product authentication? Who has realized the value for your company...

What do Uber, Airbnb, Wikipedia and Spotify all have in common? Transport, lodging, encyclopaedia and music? Our answer: They reshaped...

GIGO, the old acronym is familiar to many of us: Garbage In, Garbage Out. But have you heard about the updated version, adapted to the...

Business is getting increasingly difficult , complained "the entrepreneur". All this new advanced technology was killing his business...

Are you absolutely, positively certain? How do you make sure to shield yourself and your reputation from accidental buying of counterfeit...

"They smell the same". Do you recall the line from the 2019 Oscars-winning movie from South Korea; Parasite? The Kim family had...