DON'T MESS WITH MY PRODUCTION LINE!!!
If you're in production, you recognise the feeling, don't you? The last thing you want is someone messing up your carefully designed and...
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Apr 3, 2024
2
Did you make a bargain at the outlet? Really?
Or were you tricked into buying counterfeit crap? The old saying "If it seems too good to be true, it probably is" has been proven...
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Mar 20, 2024
2
"What have you changed in production?" asked the Sales Director
"What have you changed in production?" the Sales Director asked the Production Director in a break during the get-together of the...
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Mar 13, 2024
2
Ahead of the game at GS1 Global Forum
Late February, we presented at GS1 Global Forum in Brussels, which we're tempted to call "The equivalent for global standardisation of...
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Mar 6, 2024
3
The WOW-moment of our potential customers
The moment when the eyes light up of our potential customers.... ...is when they realise how little the isAuthentic equipment interferes...
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Feb 28, 2024
2
Combine agile data access with product authentication and what do you get?
The answer to the headline is: You get a reliable digital data supply chain, ready for digital product passports! Two paths of...
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Feb 21, 2024
2
Eliminating confusion about Brand Protection
Listening or reading about brand protection can easily be confusing. Many claim to do brand protection. Few offer anything similar to...
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Feb 14, 2024
3
Coaching for brand protection officers in how to convince stakeholders to invest in product authentication
Are you in Brand Protection? Struggling to get stakeholders to try isAuthentic Product Authentication to fight counterfeiting? If so, we...
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Feb 7, 2024
1
Fighting counterfeiters is a breeze – nowadays
Lauren and Harvey bumped into each other in the hotel lobby. First time in ages that they saw each other, apart from on LinkedIn, that...
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Jan 31, 2024
1
"I'm increasingly worried about counterfeiters" said the Chairman at the Board Meeting
So was I, but not anymore answered the CEO. The Chairman was startled. But our competitors have seen their stock values plummeting due to...
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Jan 24, 2024
2
What will digital product passports mean for Fred in the Shed?
Digital product passports promises to be the biggest change we've seen for decades to how products get sold in the European Union. We...
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Jan 17, 2024
2
All fake products aren't counterfeited. Many are just rubbish with a fake logo
In our everyday life, most of us aren't bothered with distinguishing between different types of fakes. But when fighting them, it becomes...
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Jan 10, 2024
3
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