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Can you smell the difference between Hermès and Gucci?

"They smell the same". Do you recall the line from the 2019 Oscars-winning movie from South Korea; Parasite? The Kim family had...

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Oct 20, 2023

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Can you smell the difference between Hermès and Gucci?
"Have a safe flight"...hopefully

Don't read this blog post if you're already afraid of flying. --------------------------------------------------------------------------...

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Oct 12, 2023

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"Have a safe flight"...hopefully
Drive safely...for real! With genuine spare parts.

Do you want roads to be safe? A good start is to be sure to use genuine spare parts in your vehicle, not knock-offs. Trust us; trying to...

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Oct 6, 2023

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Drive safely...for real! With genuine spare parts.
Not time to get tempted to cut corners

As the economy slows down, it's crucial to step up our efforts against counterfeit products. In a strained economy, the temptation to...

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Sep 28, 2023

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Not time to get tempted to cut corners
The Digital Product Passport – a Business Opportunity!

We suppose many business leaders squirm when thinking of what needs to be done to be able to comply with the upcoming EU regulation on...

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Sep 20, 2023

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The Digital Product Passport – a Business Opportunity!
Brand protection out of the box

From the very start, we at Blue Cromos have focused on making Product Authentication easy to do, through isAuthentic. We make it easy by...

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Sep 13, 2023

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Brand protection out of the box
Digital twin or physical fake?

Product authentication – necessary for credible digitalisation of products. The EU initiative for a digital product passport isn't the...

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Aug 30, 2023

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Digital twin or physical fake?
Fatal fakes

Money is only money Finding out that your handbag is counterfeit is annoying, but fake airbags or brake pads are potentially fatal, as...

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Aug 25, 2023

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Fatal fakes
Have you thought of how to safely dispose of counterfeit products?

Counterfeit products may well be a never ending story of troublemaking. Usually, we think of us getting conned into buying fake products...

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Aug 18, 2023

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Have you thought of how to safely dispose of counterfeit products?
Product authentication as a requirement in tenders?

When your brand is on a fleet of heavy vehicles on the roads, protecting that brand may well start in the purchasing department. Being...

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Aug 9, 2023

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Product authentication as a requirement in tenders?
Why are people loyal to your product brand?

Have you spent time contemplating why people are loyal to your brand? Is it because of: 🔵 Trust? 🔵 High, reliable quality? 🔵 Design |...

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Aug 2, 2023

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Why are people loyal to your product brand?
Making circular economy initiatives practical - through digitalization and legislation

Across Europe, policymakers are taking initiatives to make the economy more circular and to encourage more sustainable behavior from both...

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Jul 25, 2023

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Making circular economy initiatives practical - through digitalization and legislation

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